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View Full Version : Vodafone offers customers chance to pay for own infrastructure



Ben
23rd June 2009, 02:52 PM
http://www.theregister.co.uk/2009/06/23/vodafone_access_gateway/

Femtocell World Summit Vodafone surprised delegates at today's Femtocell Summit by announcing that from the first of July, UK customers will be able to buy their own Femtocell, thereby extending Vodafone's network through their own broadband connection.

Femtocells are tiny base stations, GSM in this case, which connect to a broadband connection and route calls and data sessions back to the operator. This bypasses the operator's backhaul network and provides 3G coverage in buildings.

Despite this, such functionality does not come free - customers will have to shell out £160 for the Vodafone Access Gateway. It will also be provided as part of a £15 tariff, rising to £30 if you want an HTC Magic handset. Once purchased, the Femtocell just plugs into the mains, with an Ethernet connection to the internet, and this extends the Vodafone network into your home.

For Vodafone, that means hugely reduced carriage costs, as the traffic is carried on the network you're already paying for. The punter sees better 3G coverage. Some operators have talked about cheaper calls, or greater services, but the Vodafone offering is just about providing coverage by piggybacking on your existing broadband connection.

Vodafone told us they've been running trials for the last six months, and haven't seen any degradation of voice quality, even when the internet connection is in heavy use. That's despite the fact that their Femtocell makes no special arrangements with your router to prioritise traffic. It will be interesting to see if that remains true when rolled out to real customers.

This is very much the first step for Femtocells. The only deployments to date have been in the USA, and they only provide 2G connectivity, so much of the business model remains to be established. But Vodafone's announcement marks the start of wide scale deployments that could see a base station in every home with remarkable speed.

miffed
23rd June 2009, 03:09 PM
Makes me so glad I am a Vodafone customer again ! :D

It'd be a pleasure to pay them as I am making up for their shortfalls in coverage !
Perhaps I could offer to wash the Shareholders cars for them too ? ( again , I'd be happy to pay for the privilege !)

Hands0n
23rd June 2009, 11:48 PM
I am very interested in the technology. But like you, I think that Vodafone need to have a serious re-think about the way in which they are pricing the.

The notion of paying out to ensure my calls get routed over Vodafone's network from within my own house is abhorrent. If I have broadband that implies that I have a landline. That broadband is fairly pervasive suggests that most of my friends, associates and business contacts also have landlines. Why, then, would I want to use the mobile phone to make calls when a [much cheaper] substitute exists?

If I lived in an area of extremely weak signal then I would be more likely to divert my mobile number to my landline until I went out again. It is only a simple regime to get into.

The capital outlay of £160 and monthly rental of £15 to effectively supply Vodafone with a local backhaul into their network seems completely bizarre to me! Why on earth would I want to subsidise a multi-billion GBP company? Why, indeed?

Shouldn't Vodafone be paying me for the use of my broadband as a backhaul into their network so that they can benefit from increased call volumes from me?

Ben
24th June 2009, 12:52 AM
Needs a gimmick - free unlimited calls and data while logged on to the femtocel or something...

gorilla
3rd July 2009, 12:34 PM
Shouldn't Vodafone be paying me for the use of my broadband as a backhaul into their network so that they can benefit from increased call volumes from me?

Story on the newsbeat (http://news.bbc.co.uk/newsbeat/hi/technology/newsid_8128000/8128876.stm)site

How much data does this actually use? Are you at risk of going over any usage allocation? (that your current landline ISP allocates)

I'd buy the hardware (for a fair price of around P&P :D ), but I'd expect a reduction in my tariff. Can other vodafone customers piggy back on this? So if someone on the street buys this, within range others will benefit?

If your mobile is already wifi enabled, what's the point?

Ben
3rd July 2009, 03:20 PM
If your mobile is already wifi enabled, what's the point?
On this point, in theory it would be better to be on the mobile operators frequency allocation rather than WiFi, because WiFi is in unlicensed bands and, as many people are already seeing, therefore suffers from substantial interference.

Clutching at straws a bit, though, but it's a technically sound reason lol.

miffed
3rd July 2009, 03:27 PM
Whats the point indeed

So you BUY the hardware , then pay a monthly TARIFF to route calls which you PAY Vodafone for ,down YOUR broadband connection , via your phone line ?

Why involve a piece of expensive hardware, two Vodafone contracts and a Broadband ISP ? Why not just pick up the bloody phone ?

hecatae
3rd July 2009, 10:10 PM
the only advantage i can see of femtocell is to replace wifi, because as mentioned above, wifi uses unlicensed bands, yet femtocell could lock you down to imei and imsi on different access gateways.

3GScottishUser
5th July 2009, 09:09 PM
I can see the point of this for those who have loads of inclusive minutes and a poor home based Vodafone signal to take advantage of them. Only problem is you have to pay for a broadband connection and a landline rental and that kind of defeats the whole purpose of the mobile really.

My current landlaine provider gives free broadband and free calls to all UK 01, 02, 03 numbers off peak for the minimum subscription so why I would want to pay for a femtocell add-on I cant fathom.

I have to wonder if Vodafone have looked at the market before launching this product.

It seems like a 'hit and hope' at the moment but could be useful if it was provided as part of an inclusive package.

Hands0n
5th July 2009, 09:39 PM
Vodafone have definitely not thought this through at all well. They seem to still have this stupid desire to create premium product which forces the punter to pay more simply to use their contract minutes on the Vodafone network.

Personally I'd tell Vodafone to stuff it, and I'd go elsewhere for my service, or I would instead use landline coupled with a calls package that was favourable to mobiles, should I want to call one. And that is the alternative, no calls TO mobiles. We don't have to use them! Especially at Vodafone's premium rates using Femtocells.