@ Ben " I'm otherwise uninspired" Have to say I agree with you on this one for the following reasons:
Firstly Nokia were dam slow in relesing details of the phones, other makers released information about windows phones before them, secondly there were leaks as to what Nokia were releasing so it was rather a dull lunch of mobiles and thridly for me they all appear to be high/middle spec. No budget type phones for PAYG with 3.7 or 4 inch screens and indeed Nokia have failed to confirm when they will hit the networks or shops.
I think most ppl looking a windows 8 mobile will go to HTC/Samsung.
I'm appalled that Nokia used professional camera equipment to 'demonstrate' the functionality of the optics on the new Lumia. It's inexcusable to me; they were specifically trying to demonstrate what the phone can do that's special, but they faked it. Worse still, instead of say 'we should have used real footage', they came out with 'we should have added a disclaimer'. Way to go, Nokia.
But then perhaps, at the end of the day, it's an all-too-easy mistake to make? Not when the Lumia 820 and 920 are literally your make-or-break phones.
There are real videos and pictures out there - just seems to me like they needed to make this particular video before the phone was finished. Is it really that big of a deal? It's not like that advert was run on TV, or indeed, used in any real sales pitch for the phone. The phone isn't expected to be out until November.
Vaguely related, since Ben mentioned disclaimers, has anybody noticed how the televised "Do It All" ad for the iPad displays the disclaimer 'sequences shortened', yet the same ad on the Apple website doesn't? Perhaps they should use real footage.
The Lumia 920 looks pretty nice - I really like the yellow, though Nokia are perhaps keeping this particular 'N9 like' design for a little too long. I love it, I think it is still the best looking phone available (and probably will be for some time to come), but this will be their third flagship phone with this same design.
The wireless charging looks pretty cool - I had it on my Touchpad, and it is much more convenient than you would think - it is amazing how long it actually takes to plug the cable into the phone.
The camera sounds very good - I would want to see it myself first, though. I'm not sure I like the dilution of the 'pureview' brand down from what it was on the 808.
Wireless speaker dock, pretty nice. I hope they fix the issues that were seen in the demonstration - though maybe it was just that guy - he seemed to be a disaster magnet.
WP8, obviously, is looking good - getting most of those loose ends left in WP7 tied up. I'm a little concerned that Microsoft still seems to be dictating both the minimum AND maximum specs of WP phones though. Of course, Nokia wouldn't be able to keep up with the specs arms race - but there is no reason why Microsoft can't set Samsung & HTC free.
Last edited by Wilt; 7th September 2012 at 10:23 PM.
Oh I agree, Nokia shouldn't have done that - but is it really 'appalling'? The reason I brought up 'sequences shortened' was to highlight the fact that, it is normal industry practice to both use 'unreal' footage and to not place a disclaimer where it isn't required by a regulator. Nokia are no different in this respect. Should they have used real footage? Yes. But are they alone in not doing so? No.
So, my issue with Nokia is that they used an entirely different camera than the Lumia to portray what the Lumia was capable of achieving. That isn't even close to the accelerated time sequences used by other (possibly fruity but not exclusively) manufacturers. In Nokia's case they were presenting as if the images had been taken using the smartphone itself, when they knew it had not.
So why didn't Nokia use the Lumia's camera? Simply because it does not yet exist outside of their development lab. This was vapourhardware on a grand scale.
Now as to the question of whether or not Nokia intended to mislead, that is up for debate. I fancy that they did not, but had a deadline to meet to present to the world at large the new smartphone. For Nokia the deadline was set in concrete, their Lumia smartphone was obviously deemed not suitable or ready yet, and so they went with the option of using a DSLR instead.
The only mistake they made was not making that bijoux fact apparent to the watching audience. In doing so, they caused a sense of outrage and an apparent scandal that was reported widely in the technology and general media. A PR disaster? Maybe not. But certainly a mini-Ratner moment
Yes, Nokia should have added a disclaimer to the footage. But then all manufacturers should add disclaimers to edited footed whether they are required to by a regulator or not.
Yes, the iPad advert editing is smaller than changing the camera, but that ad (without disclaimer) is also on the same website where you can make a purchase immediately based upon what you see on that website. In my eyes, this makes is just as bad as simulating image stabilization footage for a product that is at least two months away. You need to also take in to account the context of when a person is going to see the ad.
You are right about the Lumia not being ready - and neither is WP 8. There isn't even a final SDK available - and the draft one is only being given to select developers. That suggests that it is nowhere near complete.
Oh dear, November isn't that far away at all.
Last edited by Wilt; 11th September 2012 at 01:27 AM.
Given neither product is ready yet, it'd have been far better for Microsoft and Nokia to wait until after the iPhone 5 launch when they actually have a finished product to push.
All they've done here, aside from embarrass themselves, is succeed in promoting a product that will now look old by the time it actually launches. Apple, by comparison, will have product in consumer hands within a week or two of announcing.
Apple are going to shift a record-breaking number of iPhones over the course of the next month or so regardless. Nokia would have done far better, in my eye, to have tried to 'cut short' the iPhones rule over the smartphone world, rather than pre-empt it with vapourware.
Yeah, it's ridiculous. The same with the Surface announcement - by the end of that I was ready to throw my money at them and pre-order, but now I'm more like 'meh'. Don't tell me about something I can't buy, because I will have forgotten about it by the time I can buy it.
That is the key problem with this unholy alliance between Micro$oft and Nokia. Both of them, when at the top of their game, could do stuff like this. They could announce and then keep people hanging on for months on end because there was no viable competition. But now neither of them are at the top of their game. In the Champ to Chump cycle they are quite close, if not at, the Chump end. Yet they stubbornly, both of them, seem to refuse to acknowledge their true position in the world.
By the time the Lumia/WP8 kit hits the streets there will have been so much written about it that people will be sick to the back teeth of hearing about it.